Travel is mostly waiting, and waiting is mostly uncertainty. The brief was to reduce the second so the first stops mattering — to make a long journey feel legible from gate to gate.
Calm at altitude
We designed for the tired traveller: high contrast, generous type, a single accent for the one thing that needs doing next. Nothing competes for attention that hasn't earned it.
Tell me where I am, then leave me alone.
Written by Chidirim Nwaubani — 2023
